Vemma Releases Newest Version of Award Winning Mobile App
SCOTTSDALE, AZ, Apr 10, 2013 -- Arizona-based wellness company, Vemma, responds to a younger, hipper, and more tech-savvy demographic with an updated business app, Vemma 3.0. Thanks to skyrocketing sales of the company's healthy energy drink, Gen Y makes up a fast-growing segment of the company, and this means technology is key. While Vemma has products that appeal to all age groups (from baby boomers to children), over 62% of all new, first-time orders contain one of the company's energy drinks -- Verve, Verve Zero Sugar or Verve Bold -- many of which are placed by college-age young adults. Vemma recognizes that growth in this sector may continue to be explosive if the company invests in the right tools to enable people to run the business on their smartphones and through social media. This has created a need for highly intuitive technology that is easy for people of all generations to quickly pick up and adapt to.
The app was developed by Simon Grabowski, Vemma Chief Mobile Officer and Vemma Europe COO, and his talented team of 153 technology professionals at Implix. Vemma 3.0 was debuted at the Vemma Revolution Convention held this weekend in Las Vegas and is available in the App Store. The updated Android version will be available on Google Play in May. With Vemma 3.0, Brand Partners can manage their thriving business right from their smartphone.
The award-winning app currently has over 67,000 users, with 500 new downloads each day, and has been used to send over 328,000 SMS messages, resulting in over 142,000 video views and 30,000 mobile sign-ups. The app, which is available in nine languages, garnered a Platinum Award in the 2012 MarCom Awards competition.
"Every day, tens of thousands of Brand Partners use their smartphones to monitor their business, check their stats and invite new people. Vemma 3.0 comes with a remarkable new interface and a fresh look. It's amazingly intuitive and unbelievably easy to work with. What's more, Vemma 3.0 will revolutionize the industry, offering features to Brand Partners that have never been offered before in the direct-selling space, including the social sharing feature that allows Brand Partners to post or tweet a special message with a free sample offer," says Grabowski.
Since a fulfillment center handles everything, the social share sampling program is turnkey for the Brand Partner. In addition, push notifications keep the Brand Partner informed of the sample's journey to their prospect, and that name is added to the Brand Partner's Hotlist for follow-up. If the post or tweet is shared, the Brand Partner's ID info remains attached, potentially giving them new frontiers of prospects.
The app has been refreshed with a completely new user interface, including a slide menu and several new features and abilities that allow Brand Partners to be more productive and reach their goals sooner. Users can now update their profile photo right from their phone, catch up on Vemma news, contact support, as well as view expanded data such as pending volume and free product history. They can even order products right from their smartphone. In addition, the app makes it easy for Brand Partners to create and manage events to help grow their business. Brand Partners can create and record a video invitation and send that invite to their downline and prospects via text. The update also allows Brand Partners to find local events and even get driving directions to their destination.
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